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On-demand Webinar

Lean Product Development with Goodyear

Join Norbert Majerus, Shingo Prize Winner, and Senior Master Black Belt at Goodyear, for an in-depth look at how Goodyear successfully implemented lean principles, overcame obstacles, and transitioned to lean development cycles.

When it comes to product development, applying lean fundamentals can often fall short. Watch this webinar to learn:

  • How to organize your documentation
  • Quick tips for becoming a better technical writer
  • How to improve your work instructions
  • The importance of visuals (photos and videos)
  • ...and more

Featuring Norbert Majerus, former Senior Master Black Belt at Goodyear for 30+ years.

Beginning in 2005, Norbert implemented a principles-based lean product development process at the three global innovation centers of The Goodyear Tire & Rubber Company. In 2016, Norbert published his first book, Lean-Driven Innovation, which received the coveted Shingo Research Award. Also in 2016, with Norbert’s guidance, the Goodyear R&D organization applied for and received the AME Excellence Award.

Watch the Webinar